We are pleased to announce that, effective February 8, 2023, Heritage Color, a subsidiary of Vivify Specialty Ingredients (Vivify) acquired Reitech Corporation (Reitech).  Reitech manufactures and supplies water-based pigment dispersions and preparations to the Coatings and Graphic Arts markets and is based in Reading, PA.

“We are excited to partner with Vivify,” said Stephen Holtzman and Prakash Pradhan, owners of Reitech. “Our interactions with the Vivify team made it easy for us to decide to partner together, and we look forward to leveraging Vivify’s broader resources to deliver even more value to our customers.”

“The combination of Reitech with Heritage Color, our pigments dispersions division, creates a pigment dispersion business with considerable scale and positions the combined company to take advantage of new strategic opportunities, while remaining focused on high quality and service,” said Vivify CEO Devlin Riley.  “Reitech’s portfolio will diversify Vivify’s product line and allow us to better serve existing customers, as well as reach new end-markets. We’re excited to welcome the Reitech team.”

We are thrilled with the opportunity to partner with the Reitech team. Our joint strength will better serve our customers with complementary resources and a broader product offering resulting in faster project turnaround. It accentuates our commitment to delivering solutions adapted to meet the needs of our customers.

If you should have any questions or concerns about this announcement, please do not hesitate to contact your sales account manager.  Thank you for your business and we look forward to being a better partner and growing with you.

Devlin Riley
CEO